Social Media is one of the first to come to mind when it comes to managing an institutional or personal account. There are dozens of different paid or free apps to increase the number of people interested in you. However, the followers obtained with these practices usually do not reach the desired effect because they are outside of your target group.

Companies that are active in Social Media usually come up with big companies in mind when people think. However, small businesses and personal accounts that make up 95% of the content. Many small businesses only sell products / services to a particular neighborhood. A cafe that does business in Avcılar district of Istanbul will be very difficult to be followed by someone living in Erzurum on Twitter. On top of that he will be throwing away a penny of money if he is giving money to various applications to get that follower. This is why it is important for each business to gain organic followers.

She seeks to get more followers on her personal accounts (on Twitter and Google+) outside her business. More follow-up means that you will hear more of your voice, and for that reason everyone wants more followers. So how do we get people who are interested in your thoughts directly, who really follow your business and who will follow it for love? There are some basic rules for this. First, you should keep your content rich. Many users and businesses are experiencing content difficulties on social media.
What you can share with your followers;

  • Answer the questions. 50% of the content in Social Media actually consists of questions and answers. People will constantly ask questions about your personal thoughts or business. You should not leave anybody unanswered.
  • When you see an unhappy person, intervene. People like to care, did you see a negative tweet in your stream? Here is your opportunity. Say that you have nothing to follow with that person, that will fix his morale, make him feel good. You will have a faithful follower. White House @whitehouse account was a case of sending a song from Youtube to someone who was worried about financial policies. This tweet is still the most interactive tweet with the White House's over 5500. Besides, if they have news in the news site.
  • Interesting. People love striking and engaging narratives in Social Media. Beauty = When you tweet in the form of a weapon of mass destruction, you will collect people's attention on you.
  • Shoot. This method we have seen most in the news channels proved its success many times over the years. Of course you should be careful not to overdo it and share the same end result with honey ads.
  • Be funny. Funny sharing always attracts more attention. They leave the impression that the sharing account is both more sincere and smarter. For this reason, even with your corporate account, try to write things that will make readers laugh.
  • Share a fact. For example, people love their contents such as "The Eiffel Tower is 15 centimeters longer in summer because of the heat of the metal." Use it.
  • Write a short introduction. If you offer a blog post that you have taken interest in or prepared yourself, say, "Here are the 7 things you need to do before you die," the curiosity that people will have will increase.
  • Share suggestions. Social media feedback is paradise. If you've watched a movie in vision, people will be curious about your thoughts about the movie.
  • Request suggestions. Each user has a different experience for each product. Take advantage of these experiences. Ask a follower before you buy a new phone.
  • Benefit from customer service. Whether you are an institutional or a personal account, there are companies that work for everyone. Do not hesitate to contact these companies via Social Media. Write your suggestion, suggestion, and clarification clearly.
  • Take care of your customers' problems. Even if you are an entity that benefits from customer service, you will still need to deal with the problems of your customers while managing an institutional account. Instead of copy-paste messages to them, all the answers written by carefulness will add value to your image. You should also present the solutions of the questions, and do not direct them to another department as you would any other channel.
  • Complain. If you are not happy with a service you receive, do not hesitate to explain it. You can even complain about the service you received from your corporate account. (with no exaggeration) will make your institution more sincere.
  • Look for partners for your initiatives. You can advertise over your accounts in Social Media without giving details of your initiative. This will save you from extra costs and will show you are available. At the same time, be sure to respond positively or negatively to incoming joint venture invitations.
  • Share others' posts. Your Social Media account is not just filled with your posts. You can even share your competitors' posts from your corporate account. It shows that you have confidence in this institution and that you know the structure of the Social Media. Still, many organizations are not able to understand the jargon of Social Media.
  • Share feedback. Re-share with your subscribers about your product or service. This will also motivate other users who use your product and will increase the loyalty of your feedback client.
  • Teach something. Just do not talk about yourself or your institution. Give people information that will be useful in their lives.
  • Share blog posts. A Social Psychic has absolutely no need for you to blog, instantly share blogs you write and do not hesitate to share other blogs that attract your interest in the blogosphere. Remember, if you share, they will share it.
  • Share others' Web sites. Over 200 million websites have certainly caught your attention. If you have caught your attention, your followers will also pay attention.
  • Keep it up-to-date on your website. If your customers are following you, you are important to them. Keep them informed of the innovations you have developed to better serve them.
  • Publish bulletins. You should periodically inform your customers about your new products, milestones, news stories, and so on. both via e-mail and via your blog. The bulletins you prepare will attract attention in Social Media.
  • Ask for followers. It's quite natural. Everyone in Social Media wants to be followed more. It can not be natural to say that. However, if you put various prizes on your job, your attention will also increase. "We plant a sapling for each new follower." As well as social responsibility and the company will be appreciated by people who will attract attention. Of course, you can also present your own products, but if you say, "We have a 150th follow-up prize," that number will not come close to 150, so everyone expects 149u. Think about different things.
  • Make press releases. Now you do not have to talk to a journalist and tell your views about a topic. If you send us an e-mail that we have made here by explaining it through Social Media, we will explain both your explanations and your Social Media accounts.
  • Congratulations. Is your child a child of one of your friends, or is your employee married? Congratulations on Social Media. Celebrating the birthday of an employee from a corporate account of a company with thousands of employees will increase the calm of both those who work and those who want to work there.
  • Drop a card. In the past, important cards were left on electronic cards. Send the cards you have made to important people to Social Media on important days with a unique design. Would not it be a good way to remind you that you care about a friend or a friend?
  • Thank you. Many institutions act like we have to get services from them. Thank your customers at every opportunity. The only thing you need to pay attention to is that you make people feel that you are special to yourself. Avoid copy-paste.
  • Ask for prayer. When something bad happens to you or your employee, ask your followers for prayer. It will increase your bilateral interaction with your customers and friends in a way you never expected. But be careful to be sincere, or you can fall back.
  • Share your reports. You can share your non-exclusive reports with your followers for your company. Let them know you more closely.
  • Reshare your interesting shares. You can share your announcements or your past and liked posts over and over again.
  • Share documents and infographics. It does not have to belong to you or your institution. Especially infographics have begun to attract more attention in recent times. At least try to share an infographic every day in Pinterest. Visually can be a good resource for you.
  • Share videos. Always writing is not always writing. Videos that do not exceed two minutes in length always get more attention. Share short demonstration videos you have prepared for your products and interesting videos you find on the internet.
  • Share your favorite songs. Fizy, Grooveshark music sharing sites like you can share links to songs that are housed. Intro music etc. It does not have to be. Be a little relaxed, in Social Media, institutions are followed as closely as they are to people.
  • Help new users. Help solve the problems of newcomers to Social Media. This attitude will increase follower loyalty both on personal and corporate accounts.
  • Comment on Profiles. Comment on the profile photo, cover photo, or background image of any user you see on Social Media. This will mean that you are looking closely at them. Followers like to be interested.
  • Be in the forecasts. You can find out on your corporate accounts in the forecasts for the future without going into elections or football issues. There are no restrictions on your personal account. Remember, if you keep your guess, nobody remembers unless you keep it.
  • Give me the souvenirs. New followers are one of the easiest ways to win. However, if you start to share only gifts, people will just come to the gift. Remember Social Media is the place of interaction. You mention other things that when your campaign is over, people should not leave.
  • Ask for charitable donations. Whether it's a personal or institutional account, spreading the humanitarian claim always increases your sincerity. "By sending a blank message to 2868, you can get a 5-pound aid to the Red Crescent."
  • Tell yourself. Let your followers know you. Meet your institution. Be yourself as you narrate. Avoid using official language. Give little information about the difficult processes you are experiencing and you will increase your sincerity with your followers.
  • Make philosophical connections. People are more addicted than you think to philosophy. You can make thought-provoking shots without entering very specific topics.
  • Share photos. If your office comes with a baby, just take a picture and share it, or is there an employee's birthday party? Do not miss this opportunity. You can share photos of everything you have not just your new products.
  • Invite your followers to your events. Your activities should also include your customers. Even if you will not sell anything in your event, call them for customer loyalty.
  • Share the events you've joined live. Share it with your followers who are not hosts when you are in the events. Your customer may want to follow up on current developments in your industry, and being active in your business can increase your loyalty. You can ask questions from your followers after you have taken the seminars you attended. Your followers will enjoy the fact that their questions have been communicated to guests in the seminar even though they are not there.
  • Talk about your projects. Share your explanatory ideas after the brainstorming that you have done with your employees. Get feedback from your customers. So you have included them in your brain storm.
  • Sometimes provocative. Trawl is bad, but not always. You can be well planned and found in small provocations. Be careful not to cross the boundary.
  • Answer all questions. Even if you get a shout with you, answer it without disturbing your style. Do not leave any questions unanswered.
  • Remind me of them. In personal accounts, it is possible to share such things as "sleep is going to happen sooner than tomorrow", and in institutional accounts, such as "do not forget to take your clocks back for an hour so that tomorrow will not be surprised".
  • Transfer your reviews. Share your thoughts about a book, service, or product. But be careful not to make it feel like you're doing ads from your corporate account.
  • Share your favorite restaurants. You can evaluate places you eat with a gourmet. You do not have to be afraid of advertising because everybody is eating and sharing will enhance interactivity and asking your followers to share their experiences. Try to find the best restaurant in town before going to a conference outside the city.
  • Meet your followers in real life. Organize your meeting with them. You will receive top quality feedback on the face. The follow-up loyalty of the people you see together is much more.
  • Check in on your travels. You will be able to meet your customers thanks to the returns to your check-in. A photo you'll share with your client once you've met your client will positively impact your image as an institutional.
  • Publish achievements. You receive a certificate, award, etc. publish your achievements. If you are using motivational tools such as the moon, it would be beneficial to move them to Social Media.
  • Get guest bloggers. Do not just write in your blog. Try to invite another blogger every week. Write about your sector. You will have caught the attention of the guest author's surroundings.
  • Tell your followers. Has your page reached 10.000 likes? Share and be informed of your followers. Your loyalty will increase as you grow up and become effective.
  • Share your daily vows and quotes. It is not so difficult to find content such as a day's remembrance, a day's photograph. Use it online. If the quotations are shared, research thoroughly to avoid long discussions about who is the first to say. Remember, not all of the quotes circulating in the Social Media belong to Mevlana.
  • Give me small tips. Of course, the claim is not foolish. The tips that everyone will be interested in, such as "If your legs are short or skew, wear pants instead of skirts" will increase the interaction.
  • Search for a job, advertise. Unfortunately, it is forbidden in our country to give business declaration directly through Social Media. However, make sure to share the advertisements you give in your career sites through your Social Media accounts. The wider your database, the more quality workmates you can find. In your personal accounts, you can get jobs by contacting employers.
  • Share your news. There is no inconvenience in sharing your news from your corporate account, which may be of interest to each of your followers. But keep this number limited. The news about your industry first, try to share. Your customers and followers should believe that you are the company that follows your industry most closely. But do not share without knowing that the news you share is from reliable sources.
  • Edit surveys. Your followers consist of your customers and prospects. Short surveys must be used to find out what they care more about and what they want.
  • Attend Hashtaglere. Use global and regional tags created on Twitter and Google Plus. This will increase your visibility. Follow Friday's #FF, #RTTuesday will be nice to your followers in your hashtaglara attendance.
  • Make special occasions. There are dozens of examples in Social Media. Zombi Day, Pedamundo Day, Pirate English Day, etc. You can celebrate a suitable day on Social Media.
  • Build the breasts. 9gag, 4chan, such as those published in the same memelerle prepared to share and prepare your own sector.
  • Comment on the news. Comment on news about your industry. It will be followed with interest by both competitors and customers in the sector. Push them to comment.
  • You talk about your feelings. Did you make a blunder at a meeting? You can share this with your followers. This kind of sharing will show you that you are both self-confident and will bring you closer to your followers.
    Remember, the best follower in Social Media is the follower who interacts with you. You should try to share interesting things with them in order to feel a cold dryness. Feel that you value your followers and your customers.

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